A61398:283
The trades-man's calling being a discourse concerning the nature, necessity, choice, &c. of a…
The trades-man's calling being a discourse concerning the nature, necessity, choice, &c. of a calling in general : and directions for the right managing of the tradesman's calling in particular / by Richard Steele ...
London: printed by J.D. for Samuel Sprint, 1684
Title page typeset from the transcription.
THE Tradesman's Calling. › Chapter 5 › Section 4: Of Truth or Veracity in a Trade.
Modern spelling is a reading aid: the words are the author’s, only the spelling is modernized. Original shows the page as printed, with the transcription marks.
2. This Truth and Veracity is showed in shunning all unjust Commendations of your Commodities. If you do this ignorantly, thinking them to equalize your Praises, when indeed they do not, you offend in a culpable Mistake, because you ought to know the real Goodness of your own Commodity; or to hesitate about it, if it be dubious to you. But if you extol that which you know is not praise-worthy, or above that which you ⟨p. 148⟩know it deserves, it is then a notorious Offence against Justice, Charity and Truth. Thus, to affirm that a Commodity is new, or of the newest Fashion, when it is old; that it is the best in Town, when you know there is better. To cry up this Book, merely because you printed it, or this Edition, because you would gladly sell it, when you know the intrinsic Goodness of the thing doth not answer it, are all Trespasses against that Veracity and Truth, which should be currant between Man and Man.
2. This Truth and Veracity is shewed in shunning all unjust Commendations of your Commodities. If you do this ignorantly, thinking them to equalize your Praises, when indeed they do not, you offend in a culpable Mistake, because you ought to know the real Goodness of your own Commodity; or to hesitate about it, if it be dubious to you. But if you extol that which you know is not praise-worthy, or above that which you ⟨p. 148⟩know it deserves, it is then a notorious Offence against Justice, Charity and Truth. Thus, to affirm that a Commodity is new, or of the newest Fashion, when it is old; that it is the best in Town, when you know there is better. To cry up this Book, meerly because you printed it, or this Edition, because you would gladly sell it, when you know the intrinsick Goodness of the thing doth not answer it, are all Trespasses against that Veracity and Truth, which should be currant between Man and Man.
3. This Veracity will teach the Tradesman, To avoid all unjust Disparagements of a Commodity▪ Thus we read,